A.S.P ELIXIR (INFINITI) b:RED COLOUR SYSTEM – 100ml

Description

Product Details

ASP ELIXIR b:RED Colour System

Available Size: 100ml

Create stunning, vibrant red tones with ASP ELIXIR b:RED, a premium permanent hair colour crème formulated with more than 90% naturally derived ingredients sourced from sustainable and renewable origins.

Suitable for natural and previously coloured hair, the innovative lift-and-colour system provides up to 5 levels of lift while producing intense red shades without pre-lightening on suitable natural bases.

Powered by advanced GPS-Technology™, colour pigments are precisely directed to the optimal location within the hair cortex, providing exceptional colour coverage, long-lasting results and reliable professional performance. Enhanced with Anti-Fade Technology and UV filters, the formula helps maintain richer, more vibrant red colour for longer.

The ultra-low ammonia formula contains just 1.5% ammonia when mixed with the appropriate ASP Crème Developer, helping to maximise scalp comfort throughout the colouring process. Enriched with Shea Butter and Argan Oil, the sulphate-free conditioning emulsion helps protect and nourish the hair, leaving it feeling soft, smooth and exceptionally shiny.

Professional Performance

ASP ELIXIR b:RED combines powerful lifting performance with concentrated red colour pigments to lift and colour suitable hair in one professional application. It creates intense, vibrant red shades with excellent colour coverage, tonal clarity and long-lasting shine.

Advanced Colour Technology

• GPS-Technology™: Directs colour pigments to the optimal location within the hair cortex for precise, even colour results.
• Anti-Fade Technology: Helps protect colour intensity and extend vibrancy between salon appointments.
• UV Filters: Help protect the colour against fading caused by environmental factors.
• Lift-and-Colour System: Provides up to 5 levels of lift while depositing intense red tones.
• Ultra-Low Ammonia Formula: Contains only 1.5% ammonia when mixed with the recommended ASP Crème Developer.

Key Ingredients

• Shea Butter: Helps condition and soften the hair throughout the colouring process.
• Argan Oil: Helps enhance smoothness, manageability and healthy-looking shine.
• Naturally Derived Ingredients: More than 90% of the formula is derived from sustainable and renewable sources.

Key Features

• Professional permanent red hair colour crème.
• Available in a 100ml tube.
• Vegan-friendly formula.
• Contains more than 90% naturally derived ingredients.
• Creates vibrant, intense red shades.
• Provides up to 5 levels of lift.
• Helps create red results without pre-lightening on suitable natural bases.
• Suitable for natural and previously coloured hair.
• Suitable for professional on-scalp application.
• Ultra-low ammonia formula.
• Sulphate-free conditioning emulsion.
• Provides excellent white hair coverage.
• Enriched with Shea Butter and Argan Oil.
• Anti-Fade Technology with UV protection.
• Sustainable and fully recyclable packaging.

Benefits

• Creates intense, vibrant and long-lasting red colour.
• Lifts and deposits colour in one professional application.
• Helps eliminate the need for pre-lightening on suitable natural hair bases.
• Provides exceptional colour intensity and retention.
• Offers excellent coverage of white hair.
• Helps maintain scalp comfort during processing.
• Conditions and protects the hair throughout the colouring service.
• Leaves hair feeling soft, smooth and manageable.
• Produces exceptional shine and a healthy-looking finish.

Sustainable Packaging

• Colour tubes are made using 95% post-consumer recycled material.
• Cartons are manufactured from fully biodegradable cardboard.
• Packaging is designed to be fully recyclable where appropriate facilities are available.
• Packaging appearance may vary.

Specifications

• Brand: ASP.
• Range: ELIXIR b:RED.
• Product Type: Professional Permanent Hair Colour Crème.
• Available Size: 100ml.
• Maximum Lift: Up to 5 levels.
• Ammonia Level: 1.5% when mixed with ASP Crème Developer.
• Formula: Vegan-Friendly and Sulphate-Free.
• Suitable for natural and previously coloured hair.
• Suitable for professional on-scalp application.
• For professional salon use.

Ideal For

• Professional hairdressers and colourists.
• Creating vibrant permanent red shades.
• Bold red colour transformations.
• Lifting and colouring suitable natural hair in one application.
• White hair coverage.
• Refreshing and enhancing existing red colour.
• Creating rich, glossy and dimensional red tones.
• Professional salon colour services.

Why Choose ASP ELIXIR b:RED?

• Innovative lift-and-colour system provides up to 5 levels of lift.
• Creates intense red results without pre-lightening on suitable natural bases.
• GPS-Technology™ supports precise colour placement and coverage.
• Anti-Fade Technology and UV filters help maintain red colour vibrancy.
• Ultra-low ammonia formula supports improved scalp comfort.
• Shea Butter and Argan Oil help maintain softness, condition and shine.
• More than 90% naturally derived ingredients.
• Vegan-friendly formula with sustainable packaging.

Directions for Use

1. Carry out a full professional consultation, hair analysis and allergy alert test in accordance with the manufacturer’s instructions.
2. Select the appropriate ASP ELIXIR b:RED shade and ASP Crème Developer for the required colour result.
3. Mix according to the shade-specific technical instructions supplied by ASP.
4. Apply evenly to dry, unwashed hair using the appropriate professional colouring technique.
5. Ensure complete saturation, particularly when covering resistant white hair.
6. Allow the colour to develop for the manufacturer’s recommended processing time.
7. Emulsify with a small amount of warm water and rinse thoroughly until the water runs clear.
8. Shampoo and condition using suitable professional colour-care products.

Safety Information

• For professional use only.
• Hair colourants can cause severe allergic reactions.
• Always read and follow the manufacturer’s instructions.
• Carry out an allergy alert test before every colour service.
• Wear suitable protective gloves during preparation, application and rinsing.
• Avoid contact with the eyes.
• If contact with the eyes occurs, rinse immediately with plenty of clean water.
• Do not use to colour eyelashes or eyebrows.
• Keep out of reach of children.

Top Tip: Choose the recommended ASP Crème Developer strength according to the client’s natural base, hair condition and required level of lift. For the most vibrant red results, ensure thorough product saturation and always follow the ASP technical guide for the selected shade.